Logos in Business

by Jason Gillikin

Logos are the foundational element of a company's branding strategy.
Logos are a critical aspect of business marketing. As the company's major graphical representation, a logo anchors a company's brand…

Critical Steps Consider When Starting Out In Business

By Bob Adams

You can succeed in business even without any experience and with very little money. But you need to make the best decisions on a number of critical issues. Here’s some…

The Exhibition Of Products & Crafts By Special People

We Unchained 70 Creative Minds in Lagos and Accra!
The events were held in 2 cities in 2 countries, covering 11 Exhibition Categories.
It featured 70 Exhibitors and over 500…

Dare To Be The Best...Getting The Best of College Education

There's so much talk about getting a college education. Shouldn't the students know the great extras to be acquired during the period?
This is a talk to fire up students…

Science Principles And Our Everyday Living

This is the Keynote Address delivered at The Vision School, Accra's Maiden Science Fair..
The Fair was to display the science around us and in our everyday activities thus the…

Creative Teaching of Basic School Science (Accra)

There's more to teaching science than stuffing pupils with facts. That was precisely what we did. This is because unconnected theories flows like rain water right off their backs.
We…

Turbo Charge To Excel 2020 (Lagos)

Turbo Charge To Excel 2020 was an electrifying session to prepare participants to make great exploits, no matter their current situation.
Participants learned time-tested principles to help them reach beyond…

Loaf 'n' Crunchies Branding and Marketing Masterclass (Lagos)

It was fun having the Branding + Marketing = Sales Masterclass for Loaf 'n' Crunchies, Lagos.
We covered several topics from product development, business value chain, packaging, brand differentiation, brand…

Personal, Corporate & Product Branding Basics

I will share with you how to optimise your businesses with branding. Every day and everywhere, we hear people talking about their “brand” and branding. Celebrities turned the term “brand”…

How To Deliver Excellent Customer Experience Instead Of Customer Service

Many businesses think customer service and customer experience are the same. How wrong. Customer experience impacts feelings and emotion, and encompasses the entire customer journey and their perception of your…

For Teachers: Creative Teaching of Basic School Science

There's more to teaching science than stuffing pupils with facts.
This is because unconnected theories flows like rain right off their backs. We need to help pupils discover nature, stars…

For Teachers: The Purpose of Education

Differing opinions about the purposes of education never seems to end. Should young people become educated to get prepared to enter the workforce, or should the purpose of education be…