Customer Experience Is Costing You More Than You Think. 

We help businesses fix broken customer journeys, align their teams, and turn customer experience into a measurable growth engine - not a buzzword.

From CX strategy and journey design to omnichannel execution, analytics, and employee enablement, we help organisations deliver experiences customers notice - and remember.

Start with a CX Diagnosis

Most CX Investments Don’t Deliver Results

CRMs are deployed. Surveys are sent. Dashboards are built.
Yet customers are still frustrated, frontline teams are overwhelmed, and leadership sees little improvement.

The problem isn’t effort.
It’s fragmented thinking, poor execution, and CX initiatives that don’t translate into daily behaviour.

We Don’t Run CX Projects. We Fix Customer Experience. 

Steve Alabi Interactive is a customer experience management consultancy helping growth-focused organisations close the gap between strategy, technology, and human behaviour.

We challenge assumptions, expose blind spots, and design experiences that work in real operating environments - not just on PowerPoint slides.

What We Actually Do

CX Strategy & Journey Design

Identify friction, define priorities, and redesign critical moments.

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Omnichannel Experience Management

Ensure customers don’t have to repeat themselves across channels.

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Data, Analytics & Personalisation

Move from reporting numbers to acting on insight.

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Employee Experience & Enablement

Equip teams to deliver consistently - not occasionally.

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CX Technology & Integration

Advise and implement platforms that support execution, not complexity.

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A Direct, Disciplined Approach

The 4-Step Flow

1. Diagnose:

We audit your current journeys, data, tools, and frontline realities to expose friction, gaps, and missed opportunities.

2. Design:

We redesign critical moments, prioritise what matters most, and define clear success metrics.

3. Enable:

We align people, processes, and platforms so teams can deliver the experience consistently.

4. Optimise:

We measure performance, capture feedback, and continuously refine for improvement and scale.

What Changes

When CX Is Done Properly?

  • Fewer repeat complaints and escalations
  • Faster, more consistent service delivery
  • Better accountability across customer-facing teams
  • Clear insight into what customers value - and what drives them away
  • Technology investments that finally justify their cost

If Customer Experience Is your Priority,
Let’s Prove It.

If your organisation is ready to stop guessing and start improving customer experience with intent and discipline, let’s have a direct conversation.

CX Strategy & Journey Design

Ominchannel Experience Management

Data, Analytics & Personalisation

Employee Experience & Enablement

CX Technology & Integration